FORM 4 Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940

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(Print or Type Responses)

1. Name and Address of Reporting Person * Moore Sean   2. Issuer Name and Ticker or Trading Symbol FIRST CASH FINANCIAL SERVICES INC [FCFS] 5. Relationship of Reporting Person(s) to Issuer (Check all applicable) _____ Director _____ 10% Owner __X__ Officer (give title below) _____ Other (specify below) SVP Store Development (Last) (First) (Middle) 690 E. LAMAR BLVD., STE. 400 3. Date of Earliest Transaction (Month/Day/Year) 11/21/2014 (Street) ARLINGTON, TX 76011 4. If Amendment, Date Original Filed(Month/Day/Year) 6. Individual or Joint/Group Filing(Check Applicable Line) _X_ Form filed by One Reporting Person ___ Form filed by More than One Reporting Person (City) (State) (Zip) Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned

1.Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4) Code V Amount (A) or (D) Price Common Stock 11/21/2014   M   10,000 A $ 17.5 11,098 D   Common Stock 11/21/2014   S   10,000 D $ 58.25 1,098 D   Common Stock 11/21/2014   M   1,969 A $ 20 3,067 D   Common Stock 11/21/2014   S   1,969 D $ 58.25 1,098 D   Common Stock 11/24/2014   M   8,031 A $ 20 9,129 D   Common Stock 11/24/2014   S   8,031 D $ 58.25 1,098 D   Common Stock (1)               737 (1) D   Restricted Stock (2)               900 (2) D

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Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)

1. Title of Derivative Security (Instr. 3)

2. Conversion or Exercise Price of Derivative Security

3. Transaction Date (Month/Day/Year)

3A. Deemed Execution Date, if any (Month/Day/Year)

4. Transaction Code (Instr. 8)

5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4, and 5)

6. Date Exercisable and Expiration Date (Month/Day/Year)

7. Title and Amount of Underlying Securities (Instr. 3 and 4)

8. Price of Derivative Security (Instr. 5)

9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)

10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4)

11. Nature of Indirect Beneficial Ownership (Instr. 4)

Code

V

(A)

(D)

Date Exercisable

Expiration Date

Title

Amount or Number of Shares

Options

$ 17.5

11/21/2014

M

10,000

01/28/2005

01/28/2015

Common Stock

10,000

$ 17.5

0

D

Options

$ 20

11/21/2014

M

1,969

01/28/2005

01/28/2015

Common Stock

1,969

$ 20

8,031

D

Options

$ 20

11/24/2014

M

8,031

01/28/2005

01/28/2015

Common Stock

8,031

$ 20

0

D

Options

$ 19

12/20/2005

12/20/2015

Common Stock

10,000

10,000

D

Options (3)

$ 40

07/01/2016(3)

12/31/2020

Common Stock

50,000

50,000

D

Reporting Owners

Reporting Owner Name / Address	Relationships
	Director	10% Owner	Officer	Other
Moore Sean 690 E. LAMAR BLVD., STE. 400 ARLINGTON, TX 76011			SVP Store Development

Signatures

/s/ Sean D. Moore		11/24/2014
**Signature of Reporting Person		Date

Explanation of Responses:

*	If the form is filed by more than one reporting person, see Instruction 4(b)(v).
**	Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1)	Shares held in the First Cash 401(k) Profit Sharing Plan.
(2)	Restricted stock award granted in 2010. Vesting is time-based with 200 shares vesting on January 31, 2011 and 300 shares vesting on January 31 of each year from 2012 though 2017. Shares reported are the remaining unvested restricted stock awards.
(3)	Vesting of these options is time-based with 20% of the award vesting on July 1, 2016, 20% of the award vesting on July 1, 2017, 20% of the award vesting on July 1, 2018, 20% of the award vesting on July 1, 2019 and 20% of the ward vesting on July 1, 2020. Shares reported are the remaining unvested and/or unexcercised option awards.

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