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Semrush Announces First Quarter 2023 Financial Results

- First quarter revenue of $70.9 million, up 24% year over year

- Surpasses milestone of 100,000 paying customers

Semrush Holdings, Inc. (NYSE: SEMR), a leading online visibility management SaaS platform, today reported financial results for the first quarter ended March 31, 2023.

“I am pleased with our first quarter results - we achieved revenue growth of 24% year-over-year and ARR growth of 23% year-over-year based on strong new customer demand. During the quarter, we surpassed 100,000 paying customers, set record net-new customer additions, and had a record number of new trials. We are committed to making online marketing easier for businesses of any size and continue to provide professional marketers and growing businesses with exceptional value,” said Oleg Shchegolev, CEO and Co-Founder of Semrush.

“Looking ahead to the remainder of 2023, we are focused on further balancing our paid and organic marketing activities, expanding our App Center, automating more sales actions, and upgrading our product offerings to strengthen our leadership position in the industry. We continue to carefully manage expenses and drive towards sustained profitability. I believe that we have a long runway for growth fueled by product expansion, customer additions, and a strong demand environment for our technology," added Mr. Shchegolev.

First Quarter Financial Highlights

  • First quarter revenue of $70.9 million, up 24% year over year.
  • ARR of $293 million as of March 31, 2023, up 23% year over year.
  • Dollar based net revenue retention of 116% as of March 31, 2023, compared to 118% in the previous quarter.
  • Over 100,000 paying customers as of March 31, 2023, up approximately 15% from a year ago.
  • Net loss of $9.9 million for the first quarter, compared with a net loss of $2.6 million from a year ago.
  • Non-GAAP net loss of $7.1 million for the first quarter, which includes $1.0 million in expenses associated with our substantially completed relocation efforts, compared with non-GAAP net loss of $1.6 million from a year ago.

See “Non-GAAP Financial Measures & Definitions of Key Metrics” below for how Semrush defines ARR, dollar based net revenue retention, non-GAAP net loss, and the financial tables that accompany this release for reconciliations of each non-GAAP financial measure to its closest comparable GAAP financial measure.

First Quarter 2023 Business Highlights

Semrush is committed to empowering its customers with the best-in-class tools and services needed to boost their online presence and gain an edge in the market. In the first quarter, Semrush advanced and expanded many of our offerings in addition to significant talent investments:

  • Leveraging Generative AI to provide enhanced, more efficient content creation capabilities through Semrush’s platform and App Center:
    • Recently launched ContentShake, an all-in-one content writing tool that uses AI and Semrush’s powerful competitive intelligence data to help customers build unique, engaging content faster.
    • Released AI Writing Assistant by Copymatic, an intelligent tool that uses AI to generate engaging and relevant copy in minutes.
    • Launched the AI Social Content Generator by Predis.AI, an AI content creation tool for social media that automatically generates content such as images, carousels, and videos with descriptive captions.
  • Acquired Traffic Think Tank (TTT), a leading marketing education company and community that features premium content by and for world-class marketers to further enhance Semrush Academy.
  • App Center finished the quarter with a total of 51 apps, 25 of which are from third-party partners.
  • Semrush customers who pay more than $10K annually grew by more than 45% year over year.
  • Ended the quarter with more than 885,000 registered free active customers, up more than 36% year over year.
  • Ended the quarter with more than 20% of Semrush customers buying two or more products / Apps.
  • Appointed Brian Mulroy (former SVP of Finance at Microsoft) as Chief Financial Officer and Channing Ferrer (former Chief Revenue Officer at Built In) as Chief Sales Officer.
  • Appointed Anna Baird (former Chief Revenue Officer, Outreach Corporation) and Steven Aldrich (former Chief Product Officer at GoDaddy) to our board as independent, non-executive directors.

Business Outlook

Based on information as of today, May 8, 2023, we are issuing the following financial guidance:

Second Quarter 2023 Financial Outlook

  • For the second quarter, we expect revenue in a range of $73.6 to $75.0 million dollars, which at the mid-point would represent growth of approximately 19% year over year.
  • We expect a second quarter non-GAAP net loss of $3.0 to $1.5 million dollars.

Full-Year 2023 Financial Outlook

  • For the full-year, we are reiterating our prior revenue guidance of $306.0 to $309.0 million dollars, which would represent growth at the midpoint of approximately 21% year over year.
  • We continue to expect non-GAAP net income of breakeven to $3 million dollars for the full year 2023.

Reconciliation of non-GAAP net loss guidance to the most directly comparable GAAP measure is not available without unreasonable efforts on a forward-looking basis due to the high variability, complexity and low visibility with respect to the charges excluded from this non-GAAP measure, in particular the measures and effects of share-based compensation expense, employer taxes and tax deductions specific to equity compensation awards that are directly impacted by future hiring, turnover and retention needs. We expect the variability of the above charges to have a significant, and potentially unpredictable, impact on our future GAAP financial results.

Conference Call Details

Semrush will host a conference call and webcast to discuss its financial results, business highlights, outlook and other matters, the details for which are provided below.

Date: Tuesday, May 9, 2023

Time: 8:30 a.m. ET

Hosts: Oleg Shchegolev, CEO, Brian Mulroy, CFO, Eugene Levin, President, and Andrew Warden, CMO

Conference ID: 3520221

Participant Toll Free Dial-In Number: 1 (888) 350-3436

Participant International Dial-In Number: 1 (646) 960-0185


The live webcast of the conference call as well as the replay can be accessed for a limited time from the Semrush investor relations website at

About Semrush

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 100,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.

Forward-looking Statements

This press release contains forward-looking statements within the meaning of the federal securities laws, which are statements that involve substantial risks and uncertainties. Forward-looking statements generally relate to future events or our future financial or operating performance. In some cases, you can identify forward-looking statements because they contain words such as “may,” “will,” “shall,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. Forward-looking statements include, but are not limited to, guidance on financial results for the second quarter and full year of 2023, including revenue and non-GAAP net loss; statements about future operating results, including margin improvements, expense reductions, and sales and marketing productivity; statements regarding the expectations of demand for our products; statements about sales and marketing activities, App Center expansion, automations, product upgrades and leadership position.

The forward-looking statements contained in this release are also subject to other risks and uncertainties, including those more fully described in our filings with the Securities and Exchange Commission (“SEC”), including in the sections entitled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations'' in our filings with the Securities and Exchange Commission ("SEC"), including our most recent annual report on form 10-K, and our subsequently filed quarterly reports and other SEC filings. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations or strategies will be attained or achieved. The forward-looking statements in this release are based on information available to us as of the date hereof, and we disclaim any obligation to update any forward-looking statements, except as required by law. These forward-looking statements should not be relied upon as representing our views as of any date subsequent to the date of this press release.

Additional information regarding these and other factors that could affect our results is included in our SEC filings, which may be obtained by visiting our Investor Relations page on its website at or the SEC's website at

Non-GAAP Financial Measure & Definitions of Key Metrics

Semrush has provided in this release the non-GAAP financial measure of non-GAAP net loss. Semrush uses this non-GAAP financial measure internally in analyzing its financial results and believes it is useful to investors, as a supplement to GAAP measures, in evaluating Semrush’s ongoing operational performance. Semrush believes that the use of this non-GAAP financial measure provides an additional tool for investors to use in evaluating ongoing operating results and trends and in comparing its financial results with other companies in Semrush’s industry, many of which present similar non-GAAP financial measures to investors.

Non-GAAP financial measures have limitations as an analytical tool and should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. Investors are encouraged to review the reconciliation of non-GAAP measures to their most directly comparable GAAP financial measures. A reconciliation of our non-GAAP financial measures to their most directly comparable GAAP measures has been provided in the financial statement tables included below in this press release.

ARR is defined as of a given date as the monthly recurring revenue that we expect to contractually receive from all paid subscription agreements that are actively generating revenue as of that date multiplied by 12. We include both monthly recurring paid subscriptions, which renew automatically unless canceled, as well as the annual recurring paid subscriptions so long as we do not have any indication that a customer has canceled or intends to cancel its subscription and we continue to generate revenue from them. We updated our definition of ARR as of September 30, 2022. Prior to September 30, 2022, we defined ARR as the daily revenue of all paid subscription agreements that were actively generating revenue as of the last day of the reporting period multiplied by 365, except that we calculated the ARR from Prowly's customers as the monthly recurring revenue as of the last month of the reporting period multiplied by 12. We made this change because it simplifies the calculation and internal reporting of ARR, eliminates the impact of the number of days in a given month on ARR, and we believe the updated definition is a more widely used methodology in our industry.

Dollar Based Net Revenue Retention is defined as (a) the revenue from our customers during the twelve-month period ending one year prior to such period as the denominator and (b) the revenue from those same customers during the twelve months ending as of the end of such period as the numerator. This calculation excludes revenue from new customers and any non-recurring revenue.

Non-GAAP net loss. We define non-GAAP net loss as GAAP net loss, excluding stock-based compensation expense. We believe non-GAAP net loss provides our management and investors consistency and comparability with our past financial performance and facilitates period-to-period comparisons of operations, as it eliminates the effect of stock-based compensation, which is often unrelated to overall operating performance.

Semrush Holdings, Inc.

Condensed Consolidated Statements of Operations (Unaudited)

(in thousands, except per share data)



Three months ended March 31,

















Cost of revenue ¹








Gross profit












Operating expenses




Sales and marketing ¹








Research and development ¹








General and administrative ¹








Exit costs







Total operating expenses








Loss from operations








Other income, net








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Provision for income taxes








Net loss












Net loss per share attributable to common stockholders:




Basic and diluted












Weighted-average number of shares of common stock used in computing net loss per share attributable to common stockholders:




Basic and Diluted








¹ includes stock-based compensation expense as follows:





Three months ended March 31,









Cost of revenue








Sales and marketing








Research and development








General and administrative








Total stock-based compensation













Three months ended March 31,









Reconciliation of Non-GAAP net loss




Net loss








Stock-based compensation expense








Non-GAAP net loss








Semrush Holdings, Inc.

Condensed Consolidated Balance Sheets (Unaudited)

(in thousands, except per share data)



As of


March 31, 2023


December 31, 2022





Current assets




Cash and cash equivalents








Short-term investments








Accounts receivable








Deferred contract costs, current portion








Prepaid expenses and other current assets








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Current liabilities




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Total liabilities








Stockholders' equity




Undesignated preferred stock, $0.00001 par value - 100,000 shares authorized, and no shares issued or outstanding as of March 31, 2023 or December 31, 2022






Class A common stock, $0.00001 par value - 1,000,000 shares authorized, and 118,182 shares issued and outstanding as of March 31, 2023; 43,743 shares issued and outstanding as of December 31, 2022







Class B common stock, $0.00001 par value - 160,000 shares authorized, and 23,657 shares issued and 23,604 outstanding as of March 31, 2023; 97,897 shares issued and 97,844 outstanding as of December 31, 2022







Additional paid-in capital








Accumulated other comprehensive deficit








Accumulated deficit








Total stockholders’ equity








Total liabilities and stockholders' equity










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