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Concord Direct Chooses Fujifilm’s 46kUV Inkjet Printbar System to Boost Direct Mail Production

Lebanon, N.H., June 04, 2024 (GLOBE NEWSWIRE) -- FUJIFILM Integrated Inkjet Solutions, a leading developer of integrated inkjet products, today announced that Concord Direct, a Concord, New Hampshire-based direct marketing agency for the non-profit industry, has provided its impressions of the newly installed FUJIFILM 46kUV Inkjet Printbar System, an integrated printing solution for industrial production of labels and packaging launched by Fujifilm in December. The FUJIFILM 46kUV Inkjet Printbar System features a drop-on-demand design to streamline workflow with fast, industry-leading printing speeds of up to 500 feet per minute. 

For more than six decades, Concord Direct has developed direct-response solutions for leading non-profits devoted to a wide cross-section of causes, including environmental, food relief, animal welfare, human services, and more. A turnkey production process—including extensive printing and the ability to meet deadlines—has long been critical to Concord’s success. Recently, the team saw the need to upgrade its printing system and chose the FUJIFILM 46kUV Inkjet Printbar System.

 “We saw the need to look in a new direction for producing our work.  After a visit to Fujifilm’s R&D facility for inkjet integration, we opted to partner with them,” said Scott Hirsch, Plant Manager, Concord Direct. “Fujifilm has a long history in print, and the combination of Fujifilm's technology and integration expertise was an added plus. The system is operator-friendly, efficient, and offers clean, smart software that has truly enhanced our operations.”

Fujifilm’s 46kUV Inkjet Printbar System uses Fujifilm’s proprietary SAMBA® printhead technology, which leverages the precision of silicon MEMS (MicroElectrical Mechanical systems) processing and sputtered PZT (lead zirconate titanate) in an ingenious parallelogram shape. Additionally, Fujifilm’s 46kUV Inkjet Printer System has a native resolution of 1200 dots per inch (DPI) to cover a broad range of today’s label quality needs, and can print individually unique QR codes, as well as produce high-quality small fonts. 

Installing Fujifilm’s 46kUV Inkjet Printbar System has resulted in a number of efficiency gains for Concord Direct. The 46kUV prints at speeds up to 500 feet per minute—a major improvement over Concord’s previous maximum printing speed of 300 feet per minute. Additionally, Concord was often restricted to running its old system at 194 feet per minute due to print quality, webbed material length in the machine, start-up time, and web tension challenges. The FUJIFILM 46kUV Inkjet Printbar System, paired with the Fujifilm Transjet media transport, allows for easier access, quicker set up, and faster changeovers than Concord’s former system. According to Concord, their previous system also called for a significant amount of cleaning time, but with the Fujifilm system, the print stays crisp and clean and does not leave smudges or voids, which has reduced interruptions allowing them to maintain their production schedule more closely.

“We’re honored that Concord Direct has selected Fujifilm’s integrated inkjet printing technology for the important work it does for so many meaningful non-profit organizations," said Greg Balch, vice president and general manager of the FUJIFILM Integrated Inkjet Solutions group. “What we do best in the Fujifilm inkjet integration team is combine great technology with great support to create a sense of trust, and I'm so happy to see this come across in Concord Direct’s description of its experience.”

To see a video of Concord Direct's experience with the 46kUV, visit this page. To learn more about the FUJIFILM 46kUV Inkjet Printbar, visit the product page.

About Fujifilm 

FUJIFILM Integrated Inkjet Solutions is the team within the FUJIFILM Inkjet Business Division that designs and manufactures inkjet products for integration into other machines and production processes, and as part of custom printers. This supports a range of legacy and emerging applications in graphic arts and industrial segments.

FUJIFILM Integrated Inkjet Solutions’ vision is to be the foremost choice for enabling productivity, sustainability, profitability, and innovation through inkjet printing technology; and to have a reputation for quality, customer focus, flexibility, and performance that far exceeds our customers’ expectations.  For more information, visit

FUJIFILM Holdings Corporation, headquartered in Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver innovative products and services across the globe through the four key business segments of healthcare, electronics, business innovation, and imaging with over 70,000 employees. Guided and united by our Group Purpose of “giving our world more smiles,” we address social challenges and create a positive impact on society through our products, services, and business operations. Under its medium-term management plan, VISION2030, which ends in FY2030, we aspire to continue our evolution into a company that creates value and smiles for various stakeholders as a collection of global leading businesses and achieve a global revenue of 4 trillion yen (29 billion USD at an exchange rate of 140 JPY/USD). For more information, please visit:

For further details about our commitment to sustainability and Fujifilm’s Sustainable Value Plan 2030, click here.

Marissa Confredo
FUJIFILM Holdings America Corporation
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