PR Log - Dec 23, 2011 - Global companies focused on open innovation can accelerate corporate innovation strategies by partnering with a select set of early stage, disruptive technology providers. The result can accelerate open innovation initiatives to fulfill existing market needs or to access new market opportunities while leveraging intellectual resources from outside your organization.
The benefit to discovering and leveraging disruptive technologies can enable open innovation practitioners to leapfrog competitor strategies and offerings while providing a “time-to-market” advantage in your industry or marketplace. In addition, the timing for this approach is ideal because the dominant trend and business models now being executed through forward thinking CEOs of disruptive technology providers is to incorporate “your voice”.
Gone are the days of “if we build it, they will come”, and the motivation to incorporate your voice into a product and technology roadmap also provides the foundation for a longer term collaborative partnership. Both parties win because the disruptive technology provider is receiving highly valuable inputs into what customers actually need over the partnership phases. On the other hand, open innovation practitioners can accelerate the development and release for either an enhanced version of existing products or a new set of new products or solutions.
FOR REMAINDER OF THE ARTICLE, SEE: http://www.innovationmanagement.se/2011/12/12/how-to-acc ...
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Helping disruptive technology providers sell to and create strategic partnerships with big company, open innovation executives. Chasm also works with open innovation executives to best align their initiatives to identify the very best intellectual property and disruptive technology providers to meet their competitive requirements
Read Full Story - How to Accelerate Open Innovation Initiatives with Disruptive Technology | More news from this source
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The benefit to discovering and leveraging disruptive technologies can enable open innovation practitioners to leapfrog competitor strategies and offerings while providing a “time-to-market” advantage in your industry or marketplace. In addition, the timing for this approach is ideal because the dominant trend and business models now being executed through forward thinking CEOs of disruptive technology providers is to incorporate “your voice”.
Gone are the days of “if we build it, they will come”, and the motivation to incorporate your voice into a product and technology roadmap also provides the foundation for a longer term collaborative partnership. Both parties win because the disruptive technology provider is receiving highly valuable inputs into what customers actually need over the partnership phases. On the other hand, open innovation practitioners can accelerate the development and release for either an enhanced version of existing products or a new set of new products or solutions.
FOR REMAINDER OF THE ARTICLE, SEE: http://www.innovationmanagement.se/2011/12/12/how-to-acc ...
- - -
Helping disruptive technology providers sell to and create strategic partnerships with big company, open innovation executives. Chasm also works with open innovation executives to best align their initiatives to identify the very best intellectual property and disruptive technology providers to meet their competitive requirements
Read Full Story - How to Accelerate Open Innovation Initiatives with Disruptive Technology | More news from this source
Press release distribution by PRLog
