Principal Solar, Inc. (PSI; OTC Pink: PSWW), the leading resource for the solar industry providing thought leadership, relevant content and information for corporate decision-making, today released an authoritative white paper, “Bi-Partisan Support Driving Solar Energy Development: Illuminating and Rectifying the Politics Behind Utility-Scale Solar.” Co-authored by solar energy proponents retired Lt. Col. Allen West, president and CEO of The National Center for Policy Analysis, Mark Victor Hansen, founder and co-creator of one of the most successful publishing franchises in history, "Chicken Soup for the Soul," Michael Gorton, CEO, PSI and Laura Carabello, founder, CPR Strategic Marketing Communications. The paper articulates the complementary role of utility-scale solar to natural gas resources and demonstrates that solar is consistent and aligns with politically conservative values.

“At a time when many families are still struggling to find employment and pay the energy bills for their homes and offices, solar is bringing more jobs to improve the economy while providing access to this virtually endless, affordable source of power,” says West. “Working together, Democrats and Republicans now have the opportunity to endorse this reliable energy resource in support of the existing infrastructure and to extend the lifetime of the nation’s natural gas supply.”

As the cost of solar has dropped significantly year-after-year, the amount of solar installed worldwide has grown exponentially. In 2016, after years of struggling against natural gas prices and variable subsidies, solar electricity is poised to produce electricity at about the same cost as traditional generation in 47 U.S. states, according to a Deutsche Bank report.

Hansen explains, “A poll conducted by the Pew Research Center found that 73 percent of Americans—including 58 percent of Republicans—support increasing federal funding for solar, wind and hydrogen, and 58 percent believe developing renewables should be at the top of the U.S. energy agenda.”

The authors reinforce their collective goal to dispel the myth that once subsidies end, the demise of the solar industry is imminent.

Gorton adds, “We want to unite political parties in driving utility-scale solar development, while we educate and inform decision-makers about how utility-scale solar, will create a new avenue for cost-effective diversity in the existing power-generation infrastructure. The free market and therefore, both parties should support solar as a positive step for all Americans. Ultimately, solar power is consistent with the Republican Party’s philosophy that emphasizes choice and individual empowerment.”

About Principal Solar

Principal Solar, Inc. (PSI; OTC Pink: PSWW) serves as the leading resource for the solar industry, providing thought leadership, relevant content and information for corporate decision-making. Housing original white papers authored by business and industry luminaries, PSI is a key navigation point for companies involved in the mainstream energy mix. PSI delivers messaging that enables audiences to seek, discover, and share knowledge and opinions across all platforms. By connecting all the parties with an interest in advancing utilization of solar, PSI is breaking down the barriers to large scale solar adoption. With a complementary focus on bringing recognition to innovative solutions and industry leaders, PSI sponsors awards programs in various market sectors. Visit www.PrincipalSolar.com.

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