Jack Bogle's counter-intuitive lesson on American excellence: Don't chase it
January 20, 2019 at 09:40 AM EST
Vanguard Group founder Jack Bogle brought the concept of low-cost index funds to the individual investor. His tremendous success in upending the Wall Street brokerage and mutual fund status quo includes a counter-intuitive lesson. Americans have long been taught to reach to keep up with the Joneses and that paying more can mean getting more, but in investing, mediocrity (or the average return) has consistently beaten the search for excellence.