A Halifax business coach will be teaching entrepreneurs how they can embrace technology and use AI to help with their content creation.

Georges Hanna, the founder of Smart Income Lifestyle Inc and an expert in sales, marketing and business development, will be speaking at Social Media Day Halifax 2024. The event on Friday, June 7 aims to bring together the brightest minds in social media, digital marketing and content creation.

Georges will be explaining how people can make the most of AI when writing for their businesses with his presentation, “How to train ChatGPT to become your assistant for content creation.” The session will look at how to write prompts which will get the best outcome for creating effective social media posts and lead magnets.

The 46-year-old, who lives in Halifax, says: “I’m really excited to have been invited to speak at this event. ChatGPT offers so much potential for business owners and when used well, it can be a useful time-saving tool and helpful assistant.

“I’ll be talking about the different types of content ChatGPT can assist with, from snappy tweets to engaging lead magnets. There are a lot of misunderstandings when it comes to chatbots and AI so I will also be helping people understand exactly what ChatGPT is and what it isn’t.

“Using the right words can conjure up content gold and I will be demonstrating how people can do this for themselves.”

Social Media Day Halifax 2024 runs from 8.30am to 4.15pm on Friday, June 7 at Cineplex Cinemas Dartmouth Crossing. Tickets for the event, which is Atlantic Canada’s premier annual social media marketing conference, are on sale now and can be booked online at https://socialmediadayhalifax.com/buy-tickets/

Georges grew up in war-torn Lebanon and moved to Canada at the age of 30 for a better life. He has helped thousands of entrepreneurs all over the world grow their businesses quickly and successfully so they can achieve the freedom they want.