SEASONS TO SERVE AS FOUNDATION OF NEW THIS OLD HOUSE PREMIUM SUBSCRIPTION CHANNEL, LAUNCHING OCTOBER 12th ON THE ROKU CHANNEL
ADDITIONALLY, NEW THIS OLD HOUSE CLASSIC LINEAR CHANNEL LAUNCHES OCTOBER 13th ON THE ROKU CHANNEL
Roku, Inc. (NASDAQ: Roku) today announced Emmy® Award-winning series This Old House and Ask This Old House will premiere new seasons of both top-rated shows starting Thursday, September 30th. For the first time in its 43-year history, the 2021-22 season will feature 39 episodes of each show – 13 more episodes than previous seasons. New episodes will premiere on PBS as well as an all-new dedicated This Old House premium subscription channel on The Roku Channel on Thursdays. Viewers will be able to stream new episodes for free on demand on The Roku Channel the following Mondays.
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“This Old House continues to be a leader in the home improvement genre, and we’re thrilled to build upon our legacy with more episodes as well as all-new SVOD and linear channels,” said Dan Suratt, Vice President of This Old House, Roku. “Joining Roku earlier this year enabled This Old House to invest more in our storied brand, which will benefit an all-new generation of home improvement enthusiasts this season and in many years to come.”
This Old House premium subscription and This Old House Classic join the existing This Old House linear channel, which first launched on The Roku Channel in 2019. Of more than 200 linear channels available through The Roku Channel, This Old House is one of the top 20 linear channels by hours streamed from January 1 – September 1.
In July, This Old House won its 19th Emmy for “Outstanding Instructional and How-To Program” at the 48th Annual Daytime Emmy Awards.
This Old House Season 43
Returning for its 43rd season, This Old House will kick off in historic Concord, Massachusetts with a young family who is moving from the city to a New England Cape built in 1880. The owners are hands-on renovators and want to improve upon the views of their 3-acre property and make better use of their space. The This Old House cast of experts team up with the Silva Brothers to reconfigure this Revolutionary New England Cape.
20 Years of Ask This Old House
Ask This Old House returns for its milestone 20th season with new episodes including general soldering techniques and how to connect water piping, how to build, install, and paint a railing for deck stairs to match the original railing, how to create a durable landscape that can withstand heavy pedestrian traffic and more. Additionally, Ask This Old House will feature a special 20th Anniversary episode in January 2022 recapping the legacy of the show in this momentous season.
This Old House Premium Subscription Channel
Starting Tuesday, October 12th, a This Old House premium subscription channel will be available on The Roku Channel in the U.S., becoming the home to watch new and classic episodes of both This Old House and Ask This Old House. Commercial-free and the first place to catch the premiere of each week’s new episodes, the channel is $4.99 a month and will launch with a 14-day free trial.
This Old House Classic Linear Channel
Launching Wednesday, October 13th, This Old House Classic is a live channel on The Roku Channel featuring classic episodes of This Old House and Ask This Old House. When This Old House premiered in 1979, it introduced a new television genre like never seen before which entertained and empowered homeowners with trusted home improvement content. Available through The Roku Channel’s Live TV Channel Guide, This Old House Classic showcases the best, classic episodes of This Old House featuring hosts Bob Vila and Steve Thomas. From the first project in Dorchester, MA to other fan-favorite projects, This Old House Classic streams the seminal episodes featuring Norm Abram, Tom Silva, Richard Trethewey and more. All for free, 24/7/365, exclusively on The Roku Channel.
Viewers can check your local listings by clicking here. Additionally, viewers can find all the ways to watch This Old House and Ask This Old House here.
About This Old House
This Old House is a leading multi-platform home enthusiast brand, serving over 20 million consumers each month with trusted information and expert advice. This Old House connects with audiences through its Emmy award-winning television shows This Old House and Ask This Old House, its highly regarded This Old House magazine and its inspiration and information-driven digital properties, including ThisOldHouse.com, streaming app, free ad-supported channels, podcasts (Clearstory and Ask This Old House), social platforms, popular YouTube channel, and Insider subscription club. This Old House and Ask This Old House are presented on PBS by WETA Washington, DC. National underwriting for This Old House is provided by The Home Depot, GMC, Gorilla Glue, Angi, Amica and GAF. This Old House Ventures, LLC is a Roku (NASDAQ: ROKU) company.
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and TV-related audio devices are available in the U.S. and in select countries through direct retail sales and licensing arrangements with service operators. Roku TV™ models are available in the U.S. and in select countries through licensing arrangements with TV brands. Roku is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance, or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to the content, benefits, features, timing, and availability of This Old House and Ask This Old House on The Roku Channel; future growth of This Old House; trends related to TV streaming; and the features, benefits, growth and reach of The Roku Channel and the Roku platform. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Annual Report on Form 10-K for the year ended December 31, 2020, and our Quarterly Report on Form 10-Q for the quarter ended June 30, 2021. Copies of reports filed with the SEC are posted on Roku’s website and are available from Roku without charge.
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Contacts
Abby Reyes
Roku, Inc.
areyes@roku.com
Tory Holmes
Blade PR
tory@bladepr.com