ESW’s Global DTC eCommerce Platform Enables Brands to Create Quick, Asset Light Localized Direct Consumer Relationships Across 200 Markets

Microsoft Azure customers worldwide now gain access to ESW’s Global DTC eCommerce Platform to take advantage of the scalability, reliability and agility of Azure to drive application development and shape business strategies

ESW, one of the world’s leading global Direct-to-Consumer (DTC) ecommerce solutions providers, today announced its availability in the Microsoft Azure Marketplace, an online store providing applications and services for use on Azure. ESW customers can now take advantage of the productive and trusted Azure cloud platform, with streamlined deployment and management.

With its availability in the Azure Marketplace, Azure customers can now rely on ESW’s suite of solutions to enable efficient cross-border expansion, solving for everything from compliance, data security, fraud protection, taxes and tariffs to checkout, delivery, returns, customer service and demand generation. ESW’s powerful combination of technology and human ingenuity can integrate with existing webstores or build hyperlocalized sites across 200 markets in as little as 4 weeks.

“ESW’s presence on Microsoft Azure Marketplace offers ecommerce brands and retailers the ultimate convenience and security needed to quickly and easily expand their direct-to-consumer presence globally,” said Thomas Kelly, CEO, ESW. “We’re thrilled to partner with the team at Azure to simplify international cross-border business for their vast ecommerce network.”

ESW’s solutions on Azure Marketplace include Fluency Express, a light-touch integration allowing retailers and brands to open their catalog to the world in a localized way for their shoppers; Fluency Enterprise, offering a suite of DTC and B2B enhancements allowing brands to sell cross-border from their existing webstore; and Symphony, a full one-stop shop for a brand’s entire DTC channel, whether domestic, international, or both.

Jake Zborowski, General Manager, Microsoft Azure Platform at Microsoft said, “We’re pleased to welcome ESW to the Microsoft Azure Marketplace, which gives our partners great exposure to cloud customers around the globe. Azure Marketplace offers world-class quality experiences from global trusted partners with solutions tested to work seamlessly with Azure.”

The Azure Marketplace is an online market for buying and selling cloud solutions certified to run on Azure. The Azure Marketplace helps connect companies seeking innovative, cloud-based solutions with partners who have developed solutions that are ready to use.

About ESW:

ESW is the leading global and domestic direct-to-consumer (DTC) ecommerce company, empowering the world's best-loved brands and retailers to expand their DTC channel. ESW acquired Scalefast in June 2022, and the combined organization offers brands and retailers a complete portfolio of technology and services that cost-effectively support any stage of a company’s development. From compliance, data security, fraud protection, taxes and tariffs to demand generation, checkout, delivery, returns and customer service, our powerful combination of technology and human ingenuity covers the entire shopper journey across 200 markets, with 100% carbon neutral shipping to consumers. Headquartered in Dublin, Ireland, ESW has global offices in the US, UK, Spain, France, Italy, Japan, Hong Kong and Singapore. ESW is an Asendia Group company, a joint venture between La Poste and Swiss Post.

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