Splash Beverage (NYSE American: SBEV), a portfolio company of leading beverage brands, announced that its sangria beverage brand, Pulpoloco, has been selected for 7-Eleven’s Brands with Heart campaign event. Returning for the fourth time, the campaign is designed to provide brands with an opportunity to enter one of the leading retail channels in the country and introduce their products to 7-Eleven(R), Speedway(R) and Stripes(R) customers throughout the country. The program is highly competitive with only a few brands being selected. This year, SBEV joins the following brands that will be participating in the campaign: Kellogg Co.’s (NYSE: K) RXBAR, Hershey Co.’s (NYSE: HSY) SkinnyPop, Chunk Nibbles, wildwonder, Better Bites Bakery, BeeFree Gluten-Free Bakery and Agua Bonita. Made in Spain, SBEV’s Pulpoloco uses the freshest, most authentic ingredients and recipe and features a modern, sustainable twist on a traditional sangria through earth-friendly innovation such as its low-carbon footprint paper can. Splash Beverage Group is focused on being an innovator in the beverage space, owning a growing portfolio of alcoholic and nonalcoholic beverage brands; the company’s latest offering is Qplash, a new brand that provides beverages and coffee to businesses that are underserved by the traditional beverage distribution model. “As the premier leader in convenience, 7-Eleven is uniquely positioned to make a meaningful difference in our communities and for the planet,” the company stated in the press release. “Our philosophy to lead through service fuels our commitment to create positive change both in our stores and in our communities. 7-Eleven is proud to set the standard for sustainable retailing in the convenience industry.”
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About Splash Beverage Group Inc.
Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and nonalcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drinks. Splash’s strategy is to rapidly develop early-stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution. For more information about the company, please visit www.SplashBeverageGroup.com.
NOTE TO INVESTORS: The latest news and updates relating to SBEV are available in the company’s newsroom at https://ibn.fm/SBEV
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